Fitness website MillionDollarBody.com has just announced another $10,000 winner in its Million Dollar Body Game(TM), an ongoing incentive competition that is giving away over $1,000,000 this year to spur people to lose weight and get in shape.
James "AJ" Sims of Post Falls, Idaho, just won $10,000 for losing 34 pounds through a regimen of healthy eating and using the P90X? exercise program. Along with over 75 previous winners, he''s now eligible for the $250,000 grand prize for Best Transformation of the Year, to be announced in a national television show in March 2008.
The 33-year-old father had struggled with a weight problem as far back as junior high school. He put on more pounds as he got an office job, married, and had kids. The extra weight was sapping him of energy, making Jim apathetic. "Lack of exercise and years of a terrible diet had made me a prisoner in my own body."
James had a wake-up call one night after his eldest daughter finished dinner. She saw his stomach sticking out and wondered aloud, "Are you full too, Daddy?" The comment hit home and reminded Jim how exhausted he''d been merely carrying his daughter on his shoulders for five minutes during a recent visit to his parents.
Spurred by an infomercial for P90X, Jim purged his refrigerator and freezer of quick-fix and fatty foods. After completing a two-day fast, Jim began regular workouts. After the 30-day mark, he''d already dropped 30 pounds.
"I now have the energy and enthusiasm that I was lacking, which has allowed me to be a better father and husband; I really feel health is contagious and look forward to helping any friends and family who want to make those changes to write their own success story."
The Million Dollar Body Game was launched in January as the first online contest of its kind. Each month a male and female $10,000 winner is chosen and both are eligible for the $250,000 grand prize to be awarded in March of 2008.
Like other contestants, Jim submitted the story of his transformation, with before and after photos, and was chosen as the male $10,000 winner for the month of November. Web visitors can follow his story at http://www.MillionDollarBody.com.
"At Beachbody we''re billing this as the ultimate win-win because there are no complaints-every Beachbody and Million Dollar Body customer wins in some way. Just by following the winners'' stories online, people have the extra motivation to make positive life changes and become healthier," said Carl Daikeler, CEO of Beachbody.com. "Obesity is an epidemic in this country. Losing weight takes perseverance and our kind of honest, healthy approach. Seeing others who put in the effort and get the results helps everyone stay motivated and focused."
About MillionDollarBody.com
Launched in January 2007, Million Dollar Body (MDB) is the peer-support division of Beachbody.com, including the Million Dollar Body Game. MDB also houses the company''s peer-to-peer network marketing channel, giving customers the added incentive to get results and earn an income for helping others to succeed with a healthy lifestyle.
About Beachbody.com
Founded in 1998 by Carl Daikeler and Jon Congdon, Beachbody.com is based in Beverly Hills, Calif., and is the creator of the nation''s most popular in-home fitness and weight loss solutions. Beachbody products include Power 90?, Kathy Smith''s: Project YOU(TM), Yoga Booty Ballet?, Slim in 6?, P90X?, Hip Hops Abs?, and Turbo Jam?, among many others. Beachbody programs combine challenging video-based fitness workouts with easy-to-follow diet guidelines, superior nutritional supplements, and an unparalleled customer service and peer-support system. The company''s mission is to help people achieve their goals and lead a more healthy, fulfilling life.
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